Tuesday, September 23, 2008


This is a copy of the slides presented for a 'webinar' on Pricing 2.0

Leveraging 'Web2.0' to enhange Value propositions & effective tageting pricing strategies. See the slides on
http://www.slideshare.net/LoicAtPSL/pricing20-presentation

Type rest of the post here

How can you avoid the traps, face the new competitors & harness the power of 2.0?How do you ... manage 'Value Propositions', Pricing & Targeting to optimize volume and profits on Web 2.0 & new channels.? ...Optimize client interaction and experience on web & mobile channels?
.. manage your Brand & value perception in the 2.0 era?Prepare yourself for effective Pricing in the 2.0 era by attending this free webinar.
What You Will CoverLearn more about the new approaches to Value Based Pricing in the Web 2.0 Era:
· One to One & Microsegmented Value Propositions & Pricing
· context based approaches
· Versioning
· Bundling, Targeting & Fencing
· Auctioning
· Willingness to Pay testing & Roll out
· Option Pricing
... and find out Some of the risks and challenges that these strategies entail, and how you can overcome them):.

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