Tuesday, January 6, 2009


We wish you a very happy
and succesfull
2009
(Follow link to play)


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Thursday, October 30, 2008


In turbulent times, the risk of price wars is always there...
How can you manage Price decreases to stimulate demand without getting into one?
I thought this presentation was quite insightful.

View it all on

http://www.slideshare.net/JeanPinoteau/09-price-signalling-dist

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Tuesday, September 23, 2008


This is a copy of the slides presented for a 'webinar' on Pricing 2.0

Leveraging 'Web2.0' to enhange Value propositions & effective tageting pricing strategies. See the slides on
http://www.slideshare.net/LoicAtPSL/pricing20-presentation

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Thursday, August 21, 2008


Very interesting article from HBR on Consumer Value Propositions in Business markets. Consumer or Business the basic recipes are similar...

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Tuesday, August 12, 2008

Pricing Survey Of French Banks (2008)

Interesting survey of Pricing amongst French Bank ... eye opening...Sorry the article is in French... read more

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Monday, August 11, 2008


Teaser for Telecom Strategic Pricing seminar conducted recently in Kuala Lumpur....

Pricing and Value strategies in a highly dynamic, competitive and changing environment Go to http://www.slideshare.net/LoicAtPSL/value-and-pricing-strategies-for-mobile-operators/
Type rest of the post here

Friday, August 8, 2008

Pricing During Turbulent Times

http://www.slideshare.net/Paulhunt/psl-pricing-during-turbulent-times-080514

The attachment includes the slides from a recent webinar on how to manage your pricing during turbulent times.

Wednesday, July 30, 2008

Book Review – “The Price is Wrong” by Sarah Maxwell

Enhancing pricing strategies within the context of price fairness! This is the topic of a recently published book entitled “The Price is Wrong”, Dr. Sara Maxwell — Associate Professor at Fordham University and Co-Director of the Fordham Pricing Center.Here Is Greg Thomas' review of the book

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Monday, July 21, 2008

Pricing Strategy for Database Marketing-Case Study

This is a case study of using databases of customers and using proper pricing to cross sell other products.Mining its own database of customers helped the company achieve spectacular results. This case study builds up an argument for using internal data at a customer level for decreasing marketing costs and enhancing brand recall. By pricing the database exchange properly the company built up value for itself, for its partner, besides reducing any internal or regulatory opposition to the deal......

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Friday, July 11, 2008

Value And Pricing In Wine

How do you stand out in a world of 10 000 brands?
Go vote for it in Slideshare's competition for this year's best presentation
Very nice graphics, but it also touches on some of the Key issues of Targeted Value Propositions and Pricing strategies to stand out from competition: from Branding to micor-segmentations and psychological pricing... good interesting read (& you can download it) - and don't forget to vote for it in Slideshare best presentation of 2008 contest (in the Business Category)

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