Showing posts with label Research. Show all posts
Showing posts with label Research. Show all posts

Tuesday, September 23, 2008


This is a copy of the slides presented for a 'webinar' on Pricing 2.0

Leveraging 'Web2.0' to enhange Value propositions & effective tageting pricing strategies. See the slides on
http://www.slideshare.net/LoicAtPSL/pricing20-presentation

Type rest of the post here

How can you avoid the traps, face the new competitors & harness the power of 2.0?How do you ... manage 'Value Propositions', Pricing & Targeting to optimize volume and profits on Web 2.0 & new channels.? ...Optimize client interaction and experience on web & mobile channels?
.. manage your Brand & value perception in the 2.0 era?Prepare yourself for effective Pricing in the 2.0 era by attending this free webinar.
What You Will CoverLearn more about the new approaches to Value Based Pricing in the Web 2.0 Era:
· One to One & Microsegmented Value Propositions & Pricing
· context based approaches
· Versioning
· Bundling, Targeting & Fencing
· Auctioning
· Willingness to Pay testing & Roll out
· Option Pricing
... and find out Some of the risks and challenges that these strategies entail, and how you can overcome them):.

Read More...

Tuesday, August 12, 2008

Pricing Survey Of French Banks (2008)

Interesting survey of Pricing amongst French Bank ... eye opening...Sorry the article is in French... read more


Type rest of the post here

Read More...

Monday, August 11, 2008


Teaser for Telecom Strategic Pricing seminar conducted recently in Kuala Lumpur....

Pricing and Value strategies in a highly dynamic, competitive and changing environment Go to http://www.slideshare.net/LoicAtPSL/value-and-pricing-strategies-for-mobile-operators/
Type rest of the post here

Read More...

Friday, July 11, 2008

Value And Pricing In Wine

How do you stand out in a world of 10 000 brands?
Go vote for it in Slideshare's competition for this year's best presentation
Very nice graphics, but it also touches on some of the Key issues of Targeted Value Propositions and Pricing strategies to stand out from competition: from Branding to micor-segmentations and psychological pricing... good interesting read (& you can download it) - and don't forget to vote for it in Slideshare best presentation of 2008 contest (in the Business Category)

Read More...

Tuesday, July 8, 2008

Revenue Management Strategies in the Hospitality Industry


Presentation delivered at Paris Seminar on Marketing, Value Propositions & Pricing strategies for Travel, Tourism & Hospitality...


Value & Pricing Solutions for Tourism


Type rest of the post here
With the product Value centered on the 'client experience' the hospitality is aced with numerous & complex challenges in the development o targeted value propositions and in its pricing strategies & management. Yest it has in many ways been a pioneer in the development of highly effective Yield management approaches. During this short presentation these challenges are presented in a graphical and thought provoking manner which led to a very interesting & lively debate amongst attendants.

Read More...