
Very interesting article from HBR on Consumer Value Propositions in Business markets. Consumer or Business the basic recipes are similar...

Type rest of the post here
Showing posts with label B2B. Show all posts
Showing posts with label B2B. Show all posts
Thursday, August 21, 2008
Labels:
B2B,
Benchmarking,
Management,
Strategy
Subscribe to:
Comments (Atom)